ONYX Hospitality Group Demonstrates Its Commitment to Excellence at ITB Asia 2025 with a Focus on Expanding MICE Offerings

ONYX Hospitality Group, a leading hospitality management company in Southeast Asia, is pleased to announce its presence at ITB Asia 2025, Asia’s most influential travel trade show. The show will take place from October 15th to 17th at Sands Expo & Convention Centre, Marina Bay Sands, Singapore.
Being a hospitality management company, ONYX boasts an extensive portfolio with high-profile brands such as Amari, OZO, Shama, and Oriental Residence. This year, the company will be showcasing its growing portfolio of MICE-centric properties, reiterating its vision to become the best-sized medium hospitality management company in Southeast Asia.
Innovative MICE Solutions at ITB Asia
At ITB Asia 2025, ONYX will showcase a diverse selection of MICE-ready venues, designed to accommodate the wide-ranging needs of corporate clients, event planners, and incentive organisers. From intimate retreats to large-scale conferences, each ONYX property offers state-of-the-art facilities supported by dedicated event teams, ensuring that every event is executed flawlessly and creates a lasting impression.
Amari’s MICE-Ready Properties
Amari, one of ONYX’s flagship brands, is renowned for its MICE facilities. The brand’s properties are equipped with cutting-edge technology and adaptable spaces to accommodate events ranging from small meetings to grand conferences with over 1,000 participants. Key highlights include:
Amari Bangkok: Situated in the heart of the city, the expansive Watergate Ballroom can host up to 1,200 guests, making it ideal for large conferences, exhibitions, and gala dinners. The venue features advanced AV technology, flexible seating, and customizable catering options, with direct vehicle access into the ballroom for added convenience. Additionally, Amari Bangkok’s commitment to social responsibility is showcased through its partnership with Scholars of Sustenance (SOS), a non-profit organization fighting food insecurity.
Amari Don Muang Airport Bangkok: This property is conveniently located with direct access to Don Muang International Airport. The Don Muang Ballroom can host up to 800 guests, with a variety of meeting rooms available for smaller gatherings.
Amari Pattaya: Located along Thailand’s eastern coast, Amari Pattaya offers versatile event spaces including the Grand Ballroom, which accommodates up to 600 guests. With additional function rooms and outdoor spaces, it’s perfect for corporate retreats, social gatherings, and large conferences.
Amari Vientiane: New in 2025, Amari Vientiane introduces modern MICE facilities to Laos. Its grand ballroom can host up to 600 guests, complemented by several meeting rooms and a VIP suite, all equipped with the latest AV technology.
Amari Colombo: This property in Sri Lanka’s capital features a 160 sqm ballroom and flexible meeting rooms for 70 to 150 guests, offering an ideal setting for both business functions and intimate events.
Amari SPICE Penang: Located near Malaysia’s premier convention centre, Amari SPICE Penang features a pillarless 266 sqm event hall and five meeting rooms, ideal for diverse event formats.
Amari Kuala Lumpur: With eco-certification, this hotel offers 552 sqm of event space across seven versatile function rooms, providing sustainable options for environmentally conscious events.
Amari Johor Bahru: Situated in the heart of Johor Bahru, this hotel offers a range of function rooms, including the Lido & Rex, which can accommodate up to 400 guests.
Renovations and Future Developments
Three Amari properties in Thailand—Amari Phuket, Amari Don Muang Airport Bangkok, and Amari Buriram—have recently announced renovation projects, further enhancing their offerings for business and leisure travelers. These upgrades, which will be highlighted at ITB Asia 2025, are designed to provide an elevated experience for event organizers and guests alike.
Spotlight on OZO and Oriental Residence
In addition to Amari, ONYX’s dynamic OZO brand will also be featured. OZO North Pattaya, a vibrant beachfront hotel, offers flexible event spaces and modern AV technology, catering to incentive groups, team-building programs, and leisure-oriented gatherings.
Meanwhile, Oriental Residence Bangkok provides a sophisticated setting for high-end events, featuring versatile function rooms and a newly introduced Prestige room category, perfect for exclusive meetings and intimate gatherings.
“ITB Asia is an important platform for us to connect with our partners and strengthen relationships. This year we will showcase the breadth of our MICE-ready portfolio,” said Yuthachai Charanachitta, Chief Executive Officer of ONYX Hospitality Group. “At ONYX, we believe the success of every event comes from thoughtful planning, attention to detail, and creating lasting impressions. With our diverse properties across Southeast Asia and the support of our global sales network, we take a tailored approach to hospitality, providing planners with bespoke solutions that combine convenience, versatility, and our signature service.”
ONYX Rewards for Bookers and Planners
As part of its commitment to excellence, ONYX will also introduce the ONYX Rewards Bookers & Planners Program at ITB Asia 2025. This loyalty initiative allows corporate clients, bookers, and event planners to enjoy exclusive benefits and recognition with every booking, further solidifying ONYX’s reputation as a trusted partner in the hospitality industry.
A Legacy of Excellence
With decades of regional expertise, ONYX Hospitality Group has built a trusted reputation across Southeast Asia. The company’s success lies in its personalized approach to hospitality, which ensures every event, from meetings to large-scale conferences, is customized to meet the unique needs of organisers and their guests. Backed by dedicated corporate sales teams and international representatives across the UK, Europe, India, Greater China, Korea, and ASEAN, ONYX provides global reach with a personalized touch.
New Festive Campaign: “Beyond the Festivities”
As part of ITB Asia 2025, ONYX will also unveil its “Beyond the Festivities” festive campaign, designed to celebrate the holiday season and foster deeper connections with local communities. The campaign focuses on creating meaningful guest experiences that go beyond traditional celebrations.
Meet ONYX at ITB Asia 2025
ITB Asia 2025 delegates and partners are welcome to drop by ONYX Hospitality Group’s stand to discuss possible cooperation opportunities and learn how its varied portfolio can contribute to the success of upcoming events. ONYX continues to provide excellent venues, bespoke services, and customized solutions for corporate meetings, conferences, and incentive programs in Southeast Asia.
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